Villagomez, Yanina S. Bajana, and Sergio J. ChiÃ³n ChacÃ³n. “Perceived Value As a Mediating Variable in the Theory of Planned Behavior: Application to the Intention of Completing an Master of Business Administration”. International Review of Management and Marketing, vol. 10, no. 4, July 2020, pp. 140-51, https://econjournals.net.tr/index.php/irmm/article/view/9866.