NAATU, Felicia. Brand Building for Competitive Advantage in the Ghanaian Jewelry Industry. International Review of Management and Marketing, [S. l.], v. 6, n. 3, p. 551–558, 2016. Disponível em: https://econjournals.net.tr/index.php/irmm/article/view/2676. Acesso em: 7 oct. 2024.