Atta, H., Ahmad, N., Tabash, M. I., Varma, M., & Elsantil, Y. (2025). Exploring the Influence of Vlogger Attributes on Followers Purchase Intentions: The Moderating Effect of Parasocial Interaction. International Review of Management and Marketing, 15(2), 95–104. https://doi.org/10.32479/irmm.17629